LIVE Manager: TikTok Shop’s desktop tool for LIVE sessions
LIVE Manager is TikTok Shop’s desktop tool for planning and running LIVE shopping sessions. TikTok Shop Malaysia says it gives you greater control over how you plan and manage your LIVE shopping streams, and its main screen is the LIVE Console. Shopee has no tool by that name on the pages read for this glossary.
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TikTok Shop Malaysia
“LIVE Manager gives you greater control over how you plan and manage your LIVE shopping streams.” and “The LIVE Console is the main interface that you will use to manage your stream from a desktop environment.” Source: seller-my.tiktok.com, read 2026-09-29
On who uses it: LIVE Manager “enables Hosts (Seller official account, Seller marketing accounts and Affiliate Creators) to conduct content marketing via Livestream, short videos & showcase.” Source: seller-my.tiktok.com, read 2026-09-29
The Indonesian Seller University names the same tool Pengelola LIVE. Source: seller-id.tokopedia.com, read 2026-09-29
Shopee
Shopee points sellers to the Live Dashboard, reached “through Seller Centre or the Shopee Live PC portal”. Source: seller.shopee.com.my, read 2026-09-29